Street_Style IF Reach / IF Technology visits Design Tide Tokyo

The Studio Design by Pacific Cycles has been hard at work getting ready to the Cycle Mode show in Tokyo, Japan from Nov 7th to 9th.

Chief Design Engineer, Ryan Carroll has been crafting a custom one off Street_Style for IF Reach. Ryan and the rest of his Studio Design Team presented founder, George Lin with his custom If Reach on October 29th as he was packing to leave for Tokyo.

George and Ryan will first travel to Tokyo to visit Design Tide Tokyo where they will travel the streets and train with their IF Reach and IF Mode in anticipation for the coming Cycle Mode show the following week.

Ryan’s team was proud to introduce their Street_Style. He explained they wanted to start with a classic frame color combination and then add some fine details to bring out IF’s bold attitude. The Street_Style IF Reach features a hand crafted Leather badge set for the head tube and model name. The center frame wrap not only announces the Reach name but it creates another stylish hand hold when folding the frame. The aero profile rims were custom painted to stop all in their tracks and take note as George is dashing through the street of Tokyo in the coming weeks.

For all those in Tokyo in the coming weeks, if you spot George or Ryan out on the town, stop them and say hello and see for yourself the new IF technology in action.

UPDATE 2008 Novemeber 3rd: IF Technology visits Design Tide Tokyo

After arriving in Tokyo, George Lin and Ryan Carroll set out to put their IF folding bike in action as they traveled to and from different Design show display sites in different cities around Tokyo. As they cycled through Tokyo, George and Ryan felt very comfortable in and out of car and foot traffic. At times when foot traffic was heavy walking from building to building to check out the displays, their IF Reach and IF Mode quickly converted to a friendly wheelable package and blended in with the crowds flow.

At the Design Touch site, the two met up with Japanese bicycle designer Naotaka Yoshimatsu of Tartaruga Entertainment Works. The three then continued traveling to Shibuya, Rupongi, Shimbashi, Ginza and a few other nearby cities to investigate various presentations. Along the way they generated much excitement about their original modes of transportation they were traveling on. Many fellow cyclists and pedestrians inquired about the bikes and each of the three were riding. And each was very glad to give a quick demonstration of their bikes unique folding styles.

Ryan noted: “While at the shows we had chances to talk to other designers and discuss the unique features or perspectives they had focused on but when on the streets we were also lucky to have the same chance of sharing with many local and foreign individuals our excitement we have for our bicycles. It was really a great chance to get immediate feed back on our new development and feel the excitement the inquisitive people had.” There were many groups that also successfully tried to fold and unfold for the first time and appreciated the new approach to urban cycling that IF technology has achieved.

After an exciting weekend visiting Design Tide Tokyo George and Ryan are looking forward to the up coming Cycle Mode show. They look forward to meeting more people while they are in Japan and further demonstrating the IF technology during the days leading up to the show as they are out and about.

Check gallery here.

http://www.pacific-cycles.com/